Hindustan Times is revamping!!!

This article reports that Hindustan Times, a major Indian newspaper is changing it’s look and reporting style to cater to India’s youth population.

Sanjoy Narayan, editor-in-chief, HT, “Relationship and the people’s approach to consumption of news has changed. They get news faster from television, Internet, mobile phones (through SMS alerts), social media networks and newsletters. The reader wakes up in the morning not to know ‘what’ but ‘why’. While we deal with this ‘why’, it has lead to the overall restaging of the product.”

Interesting….is it only HT or other newspapers are taking the similar route???